Lindt & Sprungli expand travel retail series
Lindt & Sprüngli Travel Retail is set to unveil its latest plans for the duty free market around sharing magical moments, at the TFWA World Exhibition & Conference in Cannes this October.
The company will invite visitors to sample the latest products from its bestselling Lindor brand alongside a number of other travel retail exclusive innovations.
The latest line-up of the range includes Lindor Mini Tubes 175g, a new premium gifting format that is perfect as a personal treat or as a surprise for someone special. It will be available in classic red with the most popular flavour, Lindor Milk, as well as in an assorted version in premium gold, plus in a stunning green which will feature the newly-launched Lindor Milk-Mint flavour.
Lindt will further delight dark chocolate lovers with its Lindor Dark Selection Tube 387g – an assortment consisting of the newly launched Lindor extra dark 70%, the Lindor extra dark 60% and the classic dark. It has also expanded its singles tablets to offer customers exciting, new snacking options. The Lindor tube has also been relaunched with improved colour livery and a new design to underscore the brand’s premium appeal.
Lindor has been creating ‘magic moments’ for consumers for over 60 years with its irresistibly smooth recipe created by the Lindt master chocolatiers, who will be giving live chocolate demonstrations at the TFWA World Exhibition & Conference.
Peter Zehnder, head of the Lindt & Sprüngli global duty free division, said; “We’re incredibly excited to reveal our new blueprint for the travel retail market at the TFWA World Exhibition & Conference. LINDOR is an iconic brand and one that is popular with travellers from all age groups and nationalities.”