New British gourmet popcorn
Propercorn, the newly launched British gourmet popcorn brand, follows secret recipes that use authentic ingredients, including garden chives, roasted onions, sun-dried tomatoes and crème fraiche.
Not impressed with commonly used artificial seasonings, Propercorn’s founder, Cassandra Stavrou, has personally created recipes from scratch to make the snack. In a recent blind taste test of 100 people, 92% of those who took part preferred Propercorn to other popular popcorn brands.
The products are currently available in four flavours, comes in 20g servings and offers consumers a snack at less than 100 calories per pack. The popcorn is high in fibre, which aids digestion and reduces bloating, and its flavour is free from the synthetic taste found in many other popcorns.
“I have such fond memories of my father and I making popcorn when I was younger” says Cassandra. “As my passion for popcorn developed, I found the offerings on the shelves were either extremely unhealthy and indulgent or tasteless and unsatisfying options to – that’s when I saw that there was a gap in the market.”
PROPERCORN is available nationwide in four flavours – Fiery Worcester Sauce & Sun Dried Tomato, Sweet & Salty, Sour Cream & Chive, and Lightly Sea Salted – with more flavours to follow soon. (RRP 95p)
