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These are all the posts that have been tagged with sale.

Chocolatier Duc d’O renews packaging

 Belgian chocolatier Duc d’O, the biggest producer of flaked chocolate truffles in the world, renews its brand following extensive consumer research. Result: a striking new look & feel and clear positioning, sure to catch attention in retail points of sale. The new brand positioning ‘Untamed Delicacy’ is based on the contrast of a truffle: the […]

Spring Seasonal Gifting – Say it with Cadbury

For spring occasions in 2013 Mondelēz International is launching a new gifting range that will be on-sale all year round. Available in different shapes to appeal to a variety of occasions, the range will include heart shaped boxes filled with Cadbury milk chocolate heart shaped pralines featuring a ‘with love’ message on the outer packaging. […]

A slice of the cake action

McVitie’s Cake Company will build on the success of the slices segment within the cake category with the introduction of two new variants. Set to be the biggest branded launches in the ambient Cake sector for more than two years, McVitie’s Digestive Slice and McVitie’s GingerNut Slice will complement the already highly successful Twix Slice […]

Savoury biscuit growth

United Biscuits UK will be further growing the buoyant savoury biscuit category throughout 2013 with the launch of new flavours from its incredibly successful Jacob’s Oddities brand and a new product extension for its Carr’s range to tap into social sharing occasions. Already worth £8m in just 9 months of sale since launch, on track […]

Hisaki expansion continues with nationwide Tesco deal

Still burning bright and breathing fire, Glasgow-based Hisaki Snacks has secured a nationwide store deal with supermarket giant Tesco. The Asian snack provider’s two product offerings – Hisaki Wasabi Peas 40g and Hisaki Wasabi Nuts 40g – will be available in Tesco stores throughout the UK. You can find them in the nuts & snacks […]

Magic deal for Choc-o-Bloc in Russia

Choc-o-Bloc, a Northern Irish company that has pioneered the development of edible chocolate toys, has won its first business in Russia. The company has created Magic Choc, an innovative toy that enables children to shape 100 per cent Belgian chocolate into models and then eat them when they grow tired of playing with the toys. […]

A Fairtrade first

Dubble, the Fairtrade chocolate bar from Divine Chocolate, is doubling its appeal by introducing a delicious new chunky white chocolate bar with a crispy crunch, and delivering a 2p donation to Comic Relief with every bar. The Dubble bars are available to buy nationwide and online. Prepare for Dubble Trouble as two famous double acts […]

After Eight celebrates 50th anniversary

After Eight is adorning its 300g pack with a new design to celebrate its 50th anniversary. Decorated with exploding fireworks and the slogan ‘Celebrating 50 years’, the pack is designed to create standout on shelf and attract new and existing shoppers. Colourful After Eight point of sale will also be available to drive further visibility […]

Adding bubbles to the singles market

Following the launch of Cadbury Dairy Milk (CDM) Bubbly earlier this year, Kraft Foods is launching a self eat version of CDM Bubbly. The CDM Bubbly Mini bar is made using the same innovative bubble moulds as its larger counterparts, to give consumers a fun and unique taste experience. The launch of the 90g milk […]

Darts inspired flavours are the real McCoy

KP Snacks has launched two Darts inspired limited edition flavours to the existing McCoy’s range. Revelling in the sporting spirit of the brand’s official partnership  with the Professional Darts Corporation (PDC), the aptly named peppered ‘bullseye’ steak and pickled ‘one onion and eighty’  are a darts themed twist on classic favourites designed to drive consumer […]

New liquorice sweets for Hancocks

Hancocks has launched a range of wholesale liquorice sweets at all confectionery cash and carries. The liquorice sweets, from specialist Finnish manufacturer, Makulaku, are visually attractive whilst offering some great tastes. The range of seven new liquorice sweets includes: four striped sweets (apple, banana, mint and strawberry), cherry twists, flowers (apple, banana, chocolate and strawberry […]

Kraft Foods helps retailers to boost sales

Hot on the heels of the popular 50p price marked packs (PMP) for top countlines last year, Kraft Foods is launching packs for Cadbury Picnic and Cadbury Chocos. This extension of PMPs on the nation’s favourite chocolate brand comes as new research shows that they not only improve the price image of a convenience store […]

New jumbo mixes from KP Nuts

United Biscuits (UBUK) has launched a range of KP jumbo nut mixes. Available to retailers now, the salted nut mix and unsalted fruit & nut mix contain the largest and best quality nuts. On sale now in 90g grab bags with an MRRP of £2.40, the salted nut mix contains a mix of jumbo peanuts, […]