Jack Link’s releases MrBeast co-branded meat snacks
Image credit: Jack Link's, MrBeast
Jack Link’s is set to accelerate category growth in 2026 with the UK launch of its partnership with MrBeast, the world’s number one digital creator. The collaboration introduces a new range of MrBeast-endorsed, high-protein meat snacks designed to recruit the next generation of savoury snackers into the category.
The new co-branded range features beef jerky and biltong, developed to meet demand for convenient, portable protein. MrBeast branding has been designed to maximise standout both in-store and online.
Product details include:
- Formats: Beef Jerky.
- Flavours: Original, Teriyaki and Sweet & Hot.
- Weight: 25g & 60g.
- RSP: £1.75 for 25g / £3.60 for 60g. Pricing is at the discretion of the retailers.
- Retailer listings: UK and Ireland grocery multiples and convenience stores.
