Borna Foods launches new trail mixes to support everyday healthier living aspirations

Borna Foods launches new trail mixes to support everyday healthier living aspirations

The 4 January 2022 saw UK fine nut aficionado, Borna Foods, launch two new Trail Mixes in the company’s ongoing quest to bring better snacking with ‘emotional relevance’ to the top table.

As snacking strives to be ever more permissible, pairing great tastes with nutritional worth and functional benefits becomes ever more important. Borna decided in Autumn 2021 that it was well placed to call upon its fine nut and dried fruit purveyor reputation to assemble two moreish jumbles of 100% all-natural good-for-you ingredients. Despite very distinct flavour profiles, each recipe prioritises ‘nutritionally robust’ ingredient decks (rich in iron, calcium and protein) whilst actively rejecting any ‘artificial unnecessaries,’ added sugar OR life-extending ‘sulphured’ fruit.

The two new product offerings are:

  • Blueberry, Cashew, Banana & Toasted Coconut Trail Mix
  • Sour Cherry, Almond, Tanzanian Chocolate & Jumbo Flame Raisins Trail Mix

According to Borna Foods co-founder, Behnam Heydaripour, “It’s been a long-term ambition of ours to utilise our fine nut and dried fruit expertise to introduce a couple of meticulously mingled Trail Mixes that showcase ‘healthier living’ ingredients in a more enticing light. There’s long been an opening for Trail mixes that only operate with finest single origin cacoa, discreetly toasted coconut, and most excitingly sour cherries that offer an authentic ‘tart twang.’ We’re especially proud of our super sweet banana slices that aren’t bland, crunchy disks of nothingness,’ to make a fantastic first impression.”

Initial responses to Borna’s generous-sized ‘foraging’ bags have reportedly been very positive. Trail Mixes have been go-to fodder for active, outside types of consumers for years, so Borna’s overriding priority was to create two moreish, everyday appeal, ‘fruit & nut’ formats that meet New Year healthier living aspirations and convictions head on.

Each trail mix offering from Borna Foods will retail at £3.99 (125g).

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