Doughlicious launches frozen dessert innovation with national distribution
The London Dough Company, Doughlicious, has added new listings for its innovative new dessert collection Dough•Chi, just a couple of months since launch.
From 6 March, the Dough•Chi range will be available in 240 Waitrose stores nationwide, giving ardent fans more opportunity to pick up the frozen cookie dough and ice cream snack.
A rival to Japanese Mochi, Dough•Chi has quickly captured the attention of dessert lovers everywhere with its tasty combination of ice cream wrapped in cookie dough that can be eaten straight from the freezer.
“We are delighted to be stocking Waitrose with our Dough•Chi frozen desserts,” explains Kathryn Bricken, founder of Doughlicious. “Since we launched Dough•Chi last winter we’ve captured the attention of ice cream and cookie dough lovers who are seeking more innovative and interesting dessert options than what is currently offered. Dough•Chi appeals particularly to those who want a quick sweet snack that nods to indulgence, without ruining healthy eating plans.”
Waitrose will stock three flavours in the Dough•Chi range including Blueberry Frozen Yogurt and two vegan-friendly flavours: Chocolate Chip and Chocolate Truffle. Planet Organic will also stock three vegan flavours: Coconut Dream, Chocolate Chip and Chocolate Truffle.
Made with all-natural and gluten free ingredients, Dough•Chi is the perfect frozen snack for any cookie dough and ice cream lover, according to Doughlicious, and comes in a pack of six, RRP £4.20.
Doughlicious has enjoyed a bumper year of success. Moving into its own, purpose-built factory last year and converting to 100% renewable energy, it has seen sales grow by an average of nearly 300% per year for the past three years.
Alongside Dough•Chi, Doughlicious also produces a range of gluten free, vegan and organic ready-to-bake Cookie Dough and Savoury Biscuit Dough, Snackable Dough Bites. The products are available in Waitrose, Ocado, Costco, Whole Foods, Selfridges, Planet Organic and other fine retailers throughout the UK. For more information, visit: www.doughlicious.co.uk.
