Rice Krispies launches Chocolatey Peanut Butter flavour
Rice Krispies’ most requested flavour* is hitting shelves this spring to give fans a whole new way to enjoy this Sticking Delicious snack: Rice Krispies Treats Chocolatey Peanut Butter.
Featuring a flavourful new twist on our beloved ooey-gooey snack, Rice Krispies Treats Chocolatey Peanut Butter taps into the iconic chocolate-and-peanut-butter flavour pairing to create the perfect blend of salty and sweet, with real peanut butter in every bite and a bonus layer of chocolatey goodness coating the bottom.
The new flavour comes at the perfect time for fans in need of a #littletreat—that sweet something you get yourself to infuse a bit of joy into an otherwise boring or monotonous day. Thankfully, Rice Krispies Treats Chocolatey Peanut Butter is the perfect sweet snack to reward yourself for completing a small task on your to-do list…or for doing absolutely nothing at all.
“For years, fans nationwide have written in to us asking for this flavour, so we are thrilled to finally satisfy everyone’s craving for Rice Krispies Treats Chocolatey Peanut Butter,” said Juan Boido, senior brand manager at Kellanova. “We specialize in making ooey-gooey treats that infuse joy into the everyday and this new flavour is the perfect snack to delight the whole family, from the kids to the kids-at-heart. We can’t wait to hear what our fans think!”
Rice Krispies Treats Chocolatey Peanut Butter will be hitting snack aisles at retailers nationwide starting this spring for an SRP of $4.49 for 7ct or $8.42 for 14 in a box. Keep an eye out for the orange and blue wrapper!
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