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Eat Happy Kitchen expands its product line, entering the snack category

Posted 12 August, 2025
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Image: Eat Happy Kitchen

Eat Happy Kitchen, the acclaimed woman-owned brand founded by bestselling cookbook author, voice actor, and culinarian Anna Vocino, has announced its  entry into the snack category with the launch of Cheese Bites. Eat Happy Kitchen now offers product options in three distinct grocery categories, furthering its objective to be a premium pantry item brand that customers can trust to be both great-tasting and better for you.

These clean-label, mission-driven savoury, cheesy snacks are designed to support consumers seeking high-protein, no-sugar options. The snacks only contain real cheese and Eat Happy Kitchen’s seasoning blends, and they deliver bold flavour and 10-11g of protein per serving. Each flavour option is gluten-free, sugar-free, and contains no fillers or artificial ingredients.

The new products come in three different flavours, including:

  • Cheddar & BBQ Cheese Bites
  • Monterey Jack & Ranch Cheese Bites
  • White Cheddar & Onion Cheese Bites

Eat Happy Kitchen Cheese Bites are available directly from Eat Happy Kitchen in 2 oz. resealable pouches in 3-packs or 12-packs. They will be available for purchase via Amazon later this summer.

“For years, I’ve been making my homemade version of cheese snacks, knowing that my no-sugar-added audience would absolutely love them,” says Anna Vocino, founder and CEO, Eat Happy Kitchen. “I browsed the snack aisles and recognized a significant snack void: the near impossibility of finding convenient snacks that aren’t heavily processed and laden with sugar and grain fillers. Cheese Bites fill that void. My vision is to see them in every lunchbox, gas station, train station, office break room, and airplane, ensuring people always have a high-protein, healthy snack option readily available.”

Eat Happy Kitchen’s Cheese Bites launch follows last month’s nationwide clean-label pasta sauce rollout into 479 Kroger Family stores, more than doubling the company’s retail footprint and positioning the brand as one of the fastest-scaling premium pantry companies in the U.S.

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