Minions ice-lollies

Icefresh Foods will be launching a range of ice-cream lollies and ice-lollies based on the Minions characters from Universal Pictures and Illumination Entertainment’s Despicable Me film franchise. With the upcoming prequel, Minions, due to hit theatres 26 June, the new range should be very appealing to children.

The Minion shaped raspberry and vanilla flavoured ice-cream lollies will launch in UK stores including Morrisons, Sainsbury’s and Asda this March, while the push-up raspberry and lemon ice-lollies will be sold exclusively in Aldi. Both lollies come in packs of six and are free from artificial colours, flavours and preservatives.

Scott Wilson, brand manager at Icefresh Foods says, “Over the years we have built up a great portfolio of own label and branded frozen desserts and have had a great amount of success. We want to keep developing our licensed offering, and Despicable Me will be a welcome option. We’re looking forward to working with such a well-loved brand, especially with the upcoming Minions film.”