Superfoodio launches on-the-go Peanut Butter Buttons
Peanut butter lovers in the UK can now satisfy their craving for pure peanut butter on the go, without any of the mess, with Superfoodio’s new Peanut Butter Buttons.
Superfoodio has received a huge amount of success recently with a Great Taste award and the brand was also included in the Top 10 Brands to Watch in 2021 by Enterprise Nation. It is hoped that this new product will only propel their success further.
The new Peanut Butter Buttons take the indulgence of a spoonful of peanut butter and transform it into an on-the-go snack. The buttons are designed to melt in the mouth to offer a mouthful of pure peanut butter without the mess or clag of eating peanut butter directly from the jar or sachet.
Nirali and Jagir Mankodi, husband and wife founders of Superfoodio, said: “We wanted a simpler way to enjoy peanut buttery goodness on-the-go. The problem with a jar (or a squeezy pack) is that you always end up with sticky fingers and an oily mess! That’s why we created our Peanut Butter Buttons that you can hold in your hand. They are the perfect snack to satisfy that peanut butter craving anywhere, anytime. No jars, no mess, no fuss!”
After a huge amount of product development, starting in their own kitchen, Nirali and Jair came across a
unique combination of natural ingredients that creates portable pure peanut butter snacks. The buttons are full of flavour with up to 6g of protein and less than 4g of sugar per pack. They also have high levels of dietary fibre and no refined sugar or palm oil. The buttons are made using only four to five natural ingredients, including peanuts, coconut blossom sugar and sea salt. They are also gluten free and vegan friendly.
The buttons come in four flavours, Original, Coco Crunch, PBJ and Original Plus. Superfoodio’s Peanut
Butter Buttons retail for £1.59 and can be purchased directly on their website at Superfoodio.com, or through Amazon UK. The launch will be supported by a marketing campaign called #nomorebutterfingers
