The Honest Bean Co launches with British-grown fava bean snacks and dips
Sustainable fava bean snack producer, The Honest Bean Co, has launched a new range of delicious vegan and gluten-free Roasted Fava Bean Snacks. Using locally sourced, British ingredients, the new snacks are packed full of fibre, vitamins and minerals to target health-conscious consumers that want to stay fuller for longer, are mindful of their food carbon footprint but don’t want to compromise on taste.
Keeping food miles low, the British-grown fava beans used by the brand are a sustainable protein source that appeals to the growing number of conscious consumers who are looking to make every day eco-friendly and healthy food choices. Fava beans can be grown easily in the UK, are eco-friendly to farm and a great alternative to other pulses such as chickpeas which tend to be grown in the Middle East before being transported to the UK. Fava beans also fix nitrogen, improving soil health and reducing the need for nitrogen-based fertilisers, which in turn reduces greenhouse gas emissions.
The Roasted Fava Bean Snacks come in a variety of small on-the-go packs (40g, RRP £1), as well as larger sharing bags (300g, RRP £3.50) and are available in four flavours – Chilli & Lemon, Lightly Salted, Sea Salt & Cider Vinegar and BBQ flavour. The new snack packs will join the brand’s range of fava bean dips, created using fresh and locally sourced ingredients as well as its very own cold pressed British rapeseed oil, created on The Honest Bean Co’s farm. The dips, that come in three flavours – Original, Pea & Mint and Smoked, were inspired by creating a British version of houmous that was great tasting and could be created from ingredients in the local area to cut down on food miles.
Zoe Oates, director at The Honest Bean Co, said: “Creating the roasted fava bean snacks was a project we were busy working on during the first national lockdown. From the success of our dips, we wanted to see what else we could add to the range using the beans and tap into those grab-and-go moments to help fuel a busy day, but also to enjoy sharing over drinks on a Friday night. Whilst our core audience are health-conscious millennials, our dips and snacks have a much wider appeal tapping into those social occasions that we seem to cherish now more than ever due to the pandemic.”
The Honest Bean Co is a family-run business that was founded when owner Adam sought out a British houmous alternative to reduce food miles on imported chickpeas, and instead, use simple, fresh and allergen-free ingredients to create great tasting products. All products can be found online via honestbean.co.uk.