Jelly Belly expands its Harry Potter line with the new Butterbeer sweets

Image: Jelly Belly
Jelly Belly Candy Company, in partnership with Warner Bros. Consumer Products, has announced five new additions to its collection of Harry Potter-inspired confections, now available year-round nationwide. Hitting stores just in time for the holidays, Wizarding World fans and candy connoisseurs can now gift their loved ones with treats inspired by the films. New additions include the first-ever Butterbeer-inspired chewy candies and milk chocolate bars available in creative packaging ranging from festive barrel tins to glass mugs, as well as a Harry Potter House Points Counter Dispenser.
“We’re thrilled to celebrate the magic of the holiday season with these new additions to our Harry Potter collection,” said Rob Swaigen, vice president of global marketing at Jelly Belly Candy Company. “At Jelly Belly, we pride ourselves on true-to-life flavour in every candy we create, so we’re excited to offer Wizarding World fans the taste of Butterbeer in a candy form for the first time ever.”
With the holidays right around the corner, treat lovers are not going to want to miss out on these must-have items. New items include:
- Harry Potter Butterbeer Chewy Candy
- Harry Potter Butterbeer Milk Chocolate Bar
- Harry Potter Butterbeer Barrel Tin
- Harry Potter Butterbeer Glass Mug
- Harry Potter House Points Counter Dispenser
Since 2000, Warner Bros. and Jelly Belly have collaborated on an array of treats. These new innovations join fan-favuorite confections including Bertie Bott’s Every-Flavour Beans, Chocolate Wands, Chocolate Frogs and Jelly Slugs.
To learn more about the Harry Potter candy collection and other Jelly Belly products, visit www.jellybelly.com.

