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Festive treats from Swizzels Matlow

Posted 22 August, 2012
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Swizzels Matlow is launching a new range of Christmas tins and tubes, that are perfect presents and stocking fillers.

The festive collection sees Swizzels Matlow putting some of their most iconic brands into 750g tins. The new Sweet Shop Favourites product, which includes the popular new Squashies range. The varied selection of well known brands is perfect for families to share and makes a fun gift.

Other products available exclusively in Tesco include The Superstars tin, a Selection Pack that includes a variety of Drumstick Lollies, Love Hearts and New Refresher Bars and  finally an All Time Favourites Jar. These family favourites are bright, with a modern design that’s appealing to parents and children alike.

The Christmas range also includes three different tubes of Mini Love Hearts, New Refreshers and Drumstick Lollies. The products’ festive snowflake and ribbon packaging has been designed to attract seasonal shoppers and convert traditional chocolate eaters.

All brands are available nationally and contain no artificial colours. Significant promotionally activity will take place around the collection in the run up to the festive period.

Sarah-Louise Heslop, marketing manager at Swizzels Matlow, says, “This exciting new Christmas range is perfect for the whole family. Our bright tins containing mini versions of our sweet favourites can be shared around after Christmas dinner or given away as a present. Our gift tube collection provides a refreshing alternative to chocolate and is the ideal secret Santa present or stocking filler. ”

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