Nākd introduces two new flavours for 2019

Natural Balance Foods has added two new flavours to the Nākd range – Salted Caramel and Coffee & Walnut. Salted Caramel has hit the shelves of many retailers across the UK, including Sainsbury’s and Waitrose, while Coffee & Walnut is an exclusive flavour for the convenience channel.
The launch of Nākd Salted Caramel & Coffee & Walnut follow the successful Blueberry Muffin – which generated the 2nd largest value sales for a new launch in the Cereal Bar category in the last 52 weeks (according to IRI Worldwide)
Made with 100% natural ingredients such as fruit and nuts ‘smooshed’ together, as well as being gluten, wheat & dairy free and vegan-friendly the Nākd bars also count towards one of your five-a-day.
Marina Love, marketing director for Natural Balance Foods said: “Salted Caramel and Coffee & Walnut were the obvious next products for Nākd – our fans love the flavour combos and we trust their judgement wholly. It’s our job to deliver a range of super tasty snacks that won’t compromise on being a healthy alternative. They’re both perfect snacks for a tasty, nutritious treat on the go.”
bar blueberry caramel cereal coffee convenience dairy director flavour fruit healthy ingredients launch marketing natural natural ingredients new nuts products range sales shelves snacks value
OrganisationsNatural Balance Foods waitrose
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