Candy Kittens launches new cherry flavour

Inspired by childhood memories of cherry drops from school vending machines, combined with a love for the bold and popular cherry fruit, UK confectionery brand Candy Kittens’ fierce new Very Cherry flavour is set to transport planet-loving sweet fans to ‘cheekier, more whimsical times.

Treasured in the hearts and minds of millennials as a staple childhood flavour, the cherry has risen to stardom and become a pop-culture icon in its own right. Everyone from fashion designers Anya Hindmarch and Gucci to celebrities Bella Hadid and Hailey Bieber are repping this bold fruity print.

Made with honest ingredients such as real cherry juice, Very Cherry reportedly packs a punch with its bold fruity flavour; and unlike its sugary predecessors, doesn’t contain any artificial nasties. Available in single flavour bags, Very Cherry is perfect for on-the-go snacking or movie nights in on the sofa, and is made from a vegan recipe that is free from gelatine, palm oil and carnauba wax.

Very Cherry is Candy Kittens’ sixth flavour to join the best-selling range which includes; Sour Watermelon, Tropical Mango, Blueberry Bliss, Wild Strawberry and Eton Mess. Candy Kittens continue to go all out with real-deal plant-based ingredients to make sure that, just like the other flavours, Very Cherry delivers that taste bud-tingling flavour known and loved by modern day consumers.

Co-founder of Candy Kittens, Jamie Laing, says: “We’re a brand that’s known for our big, bold flavours and Very Cherry is the fruitiest of the lot! Cherry is a flavour that our fans have been wanting for a really long time, so we’re very excited to be able to give it to them. Sweets are all about having some fun with a bit of nostalgia for good measure, and we think Very Cherry hits the spot perfectly.”

Candy Kittens new Very Cherry vegan gourmet sweets are available from 22 March via the Candy Kittens webstore and at Asda and Amazon from 29 March.