Savoury & Sweet wins Popchips contract

Savoury & Sweet has been awarded the Popchips contract for a new launch taking place in the UK later this year – an air popped snack available in several flavours.

Savoury & Sweet moved into its new factory in Leicester early in 2015 and produces popcorn and healthy snacks for UK brands.

Will Bowler, general manager at Popchips, says, “Snackers are increasingly looking for brands which are deeply satisfying without being deep fried so we are confident this new range will be a big success and help Popchips continue to drive the ‘better for you’ category.”

Tony King, CEO of Savoury & Sweet, adds, “To date we have specialised in producing products for some of the UK’s best known popcorn brands and manufacturing this new range will showcase our wider capabilities in snacks.”