Princess, the UK’s number one marshmallow brand from Tangerine Confectionery, is extending its range with a new chocolate-coated variety – Princess Chocolate Coated Mallows.

The new 40g bags, which are targeted at impulse and on-the-go shoppers, contain mini pink and white marshmallows covered in milk chocolate.

As with other Princess products, Chocolate Coated Mallows are made using only natural colours and flavours, are gluten free, contain no hydrogenated fats and no added salt. The launch will be supported by a consumer PR campaign and each 40g bag will have an RRP of 53p.