Haribo UK & Ireland appoints new managing director

Haribo UK & Ireland has appointed Jon Hughes as managing director.

He takes over from Herwig Vennekens who has been promoted to managing director of the wider Haribo group, responsible for sales and marketing globally.

Hughes said: “It’s a great privilege to be appointed to the role of managing director for such a fun and iconic brand. I am very much looking forward to working with our teams in the UK and in Ireland to support the continued growth of the business by driving the category forward in a responsible way.”

Herwig Vennekens added: “Having supported the success of our business through his sales director role, we believe he is ideally placed to lead the UK and Ireland team. Jon will be instrumental as we maintain our market leading position and support the continued growth of the Haribo brand and business.”

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