Popstar creates signature popchips flavour

After joining the popchips family as an investor and creative partner, Katy Perry expressed a desire to create a signature popchips flavour. She wanted to put her signature stamp on it and create a unique flavour that captured both her passion for popcorn and craving for the classic sweet and salty flavour of kettle corn. The result is Katy’s kettle corn, a popped corn chip with just the right balance of sweet and salty and with less than half the fat of fried crisps, fewer calories and none of the fake colours or flavours that give snacking a bad name.

“Creating my signature popchips flavour was so much fun!” said Katy. “When i realised popchips hadn’t ventured into sweet territory, I knew I had to do my very own take on one of my favourites, sweet and salty flavoured popcorn. After a series of intensive taste tests, I’m excited to introduce Katy’s kettle corn to uk fans so they can enjoy my dream snack!”

“When Katy Perry became the new face of popchips we were thrilled, when she told us  she wanted to create her own flavour, we couldn’t wait to get started,” said Keith Belling, founder and chief executive officer of popchips.