Dried fruit and veg snacks

IbisWorld has published a report entitled ‘Dried fruit and vegetable snack production in the US: market research report’ to its offering.

According to IbisWorld, growing health consciousness and improved consumer incomes have boosted demand for premium healthy snacks. Dried fruit and vegetable snack manufacturers have benefited over the past five years from improving economic conditions and shifting consumer preferences.

The report found that there has been a growing demand for fruit bars, vegetable chips and other mixed snack foods that include dried fruit and vegetable inputs. In addition, as the price of fruits and vegetables increased, many larger producers were able to maintain earnings by passing on added costs to consumers in the form of higher prices. As a result, industry revenue is expected to increase steadily in the five years to 2015.

IBISWorld industry analyst Will McKitterick, says “Shifts in consumer preferences underpinned the majority of industry growth over the period. Growing health concerns and awareness have driven up demand for healthy alternatives to traditional snack foods like potato chips and candy, which are high in sodium, fat and sugar.”

IBISWorld anticipates the dried fruit and vegetable industry to continue growing over the next five years, strengthened by growing demand in the United States and abroad for healthy snack alternatives. The vast majority of new entrants will be niche, small-batch producers of premium products. Overall, industry revenue is expected to grow at a faster pace through 2020 than it did in the previous five years.