Marketing VP for Jelly Belly
Jelly Belly Candy Company, headquartered in Fairfield, California in the US, has announced the appointment of Robert Swaigen to the new position of vice president of global marketing for the confectionery firm’s global and domestic business. Though the company is best known as the maker of the flagship brand Jelly Belly jelly beans, it manufactures more than 90 gourmet confections, including gummies, chocolates, jells, seasonal sweets and novelties at its three manufacturing plants.
Swaigen is responsible for marketing efforts in domestic and international markets, and oversees the global marketing team with staff members in the United States. He is based at the company headquarters in Fairfield, California, and reports to Ryan Schader, chief sales and marketing officer.