Pretzel innovation

Snyder’s of Hanover has expanded its snack range to include Pretzel Poppers and Bowties.

The thin, dippable Bowties are baked, ‘better-for-you’ snacks available in three savoury flavours: Original, Everything and Parmesan Garlic. They contain 110 calories and two grams of fat per serving and will retail for $3.49 per bag.

Pretzel Poppers are airy, crunchy pretzel shells available in three flavours: Original, Cinnamon Sugar and Three Cheese. Original Poppers will retail for $3.49 for a 12 ounce bag; Cinnamon Sugar Poppers and Three Cheese Poppers will each retail for $3.49 for a ten ounce bag.

“At Snyder’s of Hanover, we are determined to keep expanding consumers’ definitions of what a pretzel can be,” says Faith Atwood, marketing manager, Snyder’s-Lance, “New Pretzel Poppers and Bowties offer the distinctive taste and crunch that consumers have come to expect from a Snyder’s of Hanover pretzel, but with an unexpected twist that makes them an irresistible snack.”