Border Biscuits adds to chocolate gingers range
Border Biscuits is boosting its presence in Asda supermarkets across the UK, with the introduction of Dark Chocolate Gingers and Orange.
Launching in over 500 Asda stores, Dark Chocolate Gingers and Orange offers a twist on the brand’s Dark Chocolate Ginger variant, with zesty orange pieces complementing the spicy ginger.
Stacey Byrne, national account executive at Border Biscuits, said, “We’re delighted to launch Dark Chocolate Gingers and Orange in Asda stores across the UK, further enhancing our relationship and profile with the store and their customers.
Heather Turnbull, buying manager for Scotland at Asda, added, “The Dark Chocolate Gingers are an iconic favourite and this new range, with a hint of orange, is a great addition to the other Border Biscuits lines stocked in stores.
“We’ve been working together with Border Biscuits for more than 12 years and their constant innovation with products has continued to be a hit with our customers.
“This new national contract is testament to the ever growing popularity of Border Biscuits and we have no doubt it will allow more customers than ever before to enjoy a home-grown Scottish product.”