pladis launches limited-edition McVitie’s Blissfuls as a part of its seasonal selection
The launch is a part of the wider McVitie’s 2022 Christmas range, which will be supported by a new PR and social campaign.
pladis cracks out a trio of savoury biscuit innovation for Jacob’s
pladis, the global snacking company behind some of the UK’s most iconic brands, is launching three new crackers, under its £79.5M1 Jacob’s brand.
Jacob’s Mini Cheddars launches two street food inspired flavours
pladis is celebrating the flavours of restaurant favourites with a new duo of limited-edition flavours for its Jacob’s Mini Cheddars brand.
pladis expands growing non-HFSS portfolio with the reformulation of its Jacob’s Twiglets recipe
Rolling into stores nationwide in May, the revised recipe and updated packs will replace the entire existing Jacob’s Twiglets range – including multipacks, sharing bags and caddies.
Jacob’s releases lighter format for Mini Cheddars
Global snacking company pladis has launched a new, lighter format for its Jacob’s Mini Cheddars brand in the form of Jacob’s Mini Cheddars Nibblies.
pladis debuts first innovation in lighter range with McVitie’s Rich Tea Delights
Global snacking company pladis is expanding its established McVitie’s portfolio with the introduction of a lighter version of one of its bestselling biscuits, the classic McVitie’s Rich Tea.
pladis offers healthy sales boost with Go Ahead recipe update
pladis is rejuvenating its Go Ahead brand with the introduction of a new recipe for its Go Ahead Fruit & Oat Bakes.
pladis brings swavoury flavour to classic McVitie’s Club bar
pladis has announced it is bringing a new flavour variant to its biscuit barrel favourite McVitie’s Club for the first time in over 10 years with the introduction of Club Salted Caramel.
McVitie’s BN biscuits make their return
Global snacking company pladis is bringing the popular noughties biscuit brand, BN, back to UK supermarket shelves under its McVitie’s brand – after a four-year hiatus.
McVitie’s secures Britain’s Got Talent sponsorship deal
Global snacking company, pladis, has announced its McVitie’s brand will be hitting TV screens across the UK this spring, as lead sponsor of Britain’s Got Talent.
pladis re-launches McVitie’s Jaffa cake Lemon & Lime
Global snacking company pladis is adding some extra flavour to its £64 million McVitie’s Jaffa Cakes brand with the re-launch of McVitie’s Jaffa Cakes Lemon & Lime.
pladis announces new McVitie’s treat
Global snacking company pladis is ramping up its offering in the special treats sub-category of biscuits with first-to-market innovation in the form of McVitie’s Blissfuls.
Sweets & Savoury Snacks: Christmas 2021 roundup
Here is our ultimate roundup of headlines from the festive sweet and savoury snacking news we’ve covered in 2021.
Bakery, Candy & Gum, Chocolate, Functional & Free-from, Packaging, Savoury Snacks, Seasonal
pladis launches festive line-ups from Jacob’s and Carr’s
pladis has unveiled its 2021 Christmas savoury snacking ranges from its Jacob’s and Carr’s brands.