Kinder hits £100m sales

Ferrero’s iconic brand Kinder is finishing 2015 on a high, having hit £100m sales, according to data from Nielsen Scantrack.

Levi Boorer, customer development director at Ferrero, says: “We are immensely proud to have reached £100m sales for Kinder, this is a huge milestone for the brand and something we have our loyal customers to thank for.

“One of the great things about Kinder is that, as our slogan says; it’s ‘Invented for kids, approved by mums’ and really is a treat for the imagination. Shoppers are refusing to compromise on the quality of kids’ confectionery and we pride ourselves on delivering premium taste and good value for money through our Kinder brand.”

To celebrate this milestone, Kinder will be offering retailers the chance to win free stock by simply ordering Kinder point of sale from the Ferrero trade website; 10 retailers will be randomly selected to win £100 worth of Kinder stock each.

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