DS Smith partners with The Amazing Chocolate Workshop

DS Smith’s UK packaging division has partnered with The Amazing Chocolate Workshop to design its packaging.

Packaging is crucial for the business as each gift is bespoke, with customers able to choose from a variety of objects in a ‘pic n mix’ style approach.

DS Smith’s packaging team worked with The Amazing Chocolate Workshop to develop a packaging solution that incorporated a wide window, while ensuring the rest of the box was made out of strong, durable, food safe material.

Edward Starr, joint founder and owner of The Amazing Chocolate Workshop, said, “When we were in the early stages of developing the business, we knew packaging would be one of the most important considerations. Not only because the chocolate is so fragile but because it was vital that our customers could view the product through the packaging.”

With the company’s online shop launching imminently, Starr believes it is essential to have a variety of size and shape boxes. “We had some quite specific requirements for DS Smith, but they rose to the challenge and developed a final product that we are extremely happy with,” he noted.

Mick Thornton, sales and marketing director of DS Smith’s UK packaging division, added, “This was a really exciting project to work on. The Amazing Chocolate Workshop’s products are so creative that it afforded us the opportunity to get imaginative and develop packaging that was equally impressive.”