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Gnaw Chocolate unveils new packaging

Posted 5 September, 2012
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Gnaw Chocolate has unveiled new eye catching packaging for its range of handcrafted Gnawfolk chocolates.

The new packaging comes as the firm announces three new products for Christmas, the snowberry drift, the speckled pud bar and the caramel hot choc shot

With 30 varieties in the Gnaw range, including some flavours which are entirely unique, such as banoffee pie, fudge crunch and Gnawfolk chilli, the firm caters to all types of chocolate lover; from discerning chocolate enthusiasts, to fun loving sweet fiends.

The collection includes bars, and 150g bags of chocolate buttons, both with an RRP of £2.99. There are also hot choc shots with marshmallows. These have an RRP of £1.99 – £2.19 (VAT Exempt).

Since launching in March 2011, Gnaw has grown rapidly. The brand is already available in nearly 600 UK retailers. It is also exporting to Dubai, Oman and Denmark. North America and Canada will follow soon.

Sales of £400,000 are expected this year, increasing by a further 50% next year. The new facilities will see production capacity increase by 400%.

Matthew Legon, founder of Gnaw says, “We started Gnaw a little over a year ago, because we saw a niche in the market. From the start, we wanted a brand that was fun and flavours that were unique. Consumers won’t see chocolates like ours anywhere else. And, with our new packaging, they’re even more eye catching.”

Legon continues, “We use the finest ingredients and our recipes are perfected by experienced chocolatiers. We’re very proud that every single bar is handmade in Norfolk and where possible, we use local produce.”

 

 

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