Hershey unveils Reese’s Pieces Peanut Butter Cups

Confectionery giant The Hershey Company has confirmed the launch of its ‘Reese’s Pieces Peanut Butter Cups’.

The new product combines Reese’s Peanut Butter Cup and crunchy mini Reese’s Pieces candies and puts an end to rumours of the launch on social media earlier this month.

“Our fans are going crazy about Reese’s Pieces Peanut Butter Cup,” said Ryan Riess, senior brand manager of the Reese’s brand. “It’s a cupfusion of deliciousness.”

The Reese’s Pieces Peanut Butter Cups will be available in standard two-cup size 1.5-oz (SRP $1.29), and in king two-cup big cup size 2.8-oz (SRP $1.99) across the US from mid-July.