Burts Chips introduces Quinoa Crinkles

Crisp producer Burts Chips is bolstering its ‘better for you’ snack range with the launch of Quinoa Crinkles.

Launching this month, the snacks are available to buy in a case containing 16 packets of 20g bags. With less than 90 calories per packet, Quinoa Crinkles come in two varieties: Sweet Pepper & Chorizo and West Country Cream Cheese.

As with the existing core range, Quinoa Crinkles are seasoned with natural flavours and feature 45% less fat, are gluten-free and a source of fibre. The snacks are also free from MSG, artificial flavourings and colourings.

Simon Knight, sales and marketing director at Burts Chips said, “With innovation and taste at the heart of Burts Chips, we wanted to create a healthy new snacking concept following the success of our Lentil Waves range. The ‘better for you’ market is now worth approximately £145 million so our new product will lead the way in this growing category.

“After many months of development, Quinoa Crinkles will deliver a delicious indulgent flavour and crunchy crispy texture, with the added benefit of offering an exciting lighter alternative to health-conscious consumers.”