Tyrrells launches Posh Prawn Cocktail range
British hand-cooked crisp brand Tyrrells is expanding its range with the introduction of Posh Prawn Cocktail.
In keeping with the current snacking trends, Tyrrells has adapted the British classic with a dash of brandy for a true retro revival.
Adam Draper, marketing director at Tyrrells Potato Crisps, says, “We are thrilled to introduce Posh Prawn Cocktail. Prawn cocktail crisps have always been one of the nation’s favourite, but no one has introduced a premium version. That’s why we have created our new and delicious Posh Prawn cocktail – a British classic with a twist.”
According to the brand, the Tyrrells Hand-Cooked Potato Crisps range is made in small batches from locally grown, seasonal varieties of potatoes at Tyrrells Court Farm in Herefordshire, UK.
The new flavour will be exclusive to Waitrose, Ocado and independent stores and will be launching in 150g packs at a RRP of £2.19 on 30 April 2018.
A 40g pack will be launched later this year.
