Jellyatrics range expands

Jellyatrics, the OAP version of the original Jelly Baby, is celebrating summer with the launch of tasty new products in the original and sour ranges.

In addition to its popular bagged sweets, Cambridgeshire-based confectionery supplier Barnack Ltd, has unveiled more of the same – but to appeal more to the gift market.

The senior citizens of the sweet world are now being sold in ribbon tied and labelled bags, as well as in Victorian style jars.

In addition, the Jellyatrics have also taken a departure from jelly – with each of the five characters represented in chocolate form, presented in an imaginative ‘waiting at the bus stop’ gift box.

Non-edible new products also include a character mug and range of greetings cards, details of which can be found in this new brochure.

Jellyatrics are jelly sweets that maintain the sweet and fruit flavours of jelly babies, and what’s more are completely free of artificial flavours and colours.

Jellyatrics are also doing their part for charity. The bags can be found in charity sweet boxes throughout the country, as part of Barnack Confectionery’s cause related marketing programme.

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