Hanging bags range
Wrigley is set to extend its range of price marked packs (PMPs) for its sugar confectionery brands Skittles and Starburst.
Promotional Skittles packs
Skittles is teaming up with Xbox to offer consumers the chance to win an Xbox One with every promotional bag sold from early June until the end of the year.
Nestlé Easter treats
Nestlé is launching a new range of sweet treats in time for Easter, including a Peanuts themed confection featuring Snoopy and Charlie Brown. “Candy is the number one gift shopped for during the Easter season and it plays a starring role in Easter egg hunts and at family gatherings,” says Tricia Bowles, Nestlé USA Confections […]
Sour jelly sweets
UK-based Barnack Confectionery is launching an online marketing campaign to support the launch of a new sour version of its Jellyatrics jelly sweets. The 180g bags contain Bill Bird (lemon), Benny Dorm (blackcurrant), Pearl Stitch (lime), Frau Zimmer (orange) and Mister Miser (strawberry), all with a sour twist that sets them apart from the originals. […]
Sour pineapple chewy sweets
Chewits has added a sour pineapple flavour to its Xtreme chewy sweets range in the UK. Each 34g pack contains six sweets, retails at 37 pence and will be available in Tesco, Spar, Costcutter and other local retailers. Bev Seymour, trade marketing manager at Chewits, says, “Sours are currently a growing trend within the kids’ […]
Kizable
Hall 10.2 Stand F079 – Kizable, an American company established in 2010, manufactures a range of confectionery products in designer tines. They offer sugar free mints, chocolates, sours, lip balms and chocolate chips. At the exhibition Kizable will be showing its seven most popular Kizandy Sours, including mango, lemon, cherry, raspberry, Washington green apple, pomegranate […]
Halloween favourites return
This autumn will see the return of Halloween favourites from the McVitie’s Cake Company (MCC), plus a new Bonfire Toffee flavoured Whole Cake. Having grown by 19% (AC Nielsen Total Coverage 8 Halloween Cake w/e 20.11.12) in the past two years, cake is the largest snacking category at Halloween presenting retailers with a fantastic sales […]
Bakery, Business, Candy & Gum, Chocolate, Packaging, Seasonal
Super Sours range
The Jelly Bean Factory is launching Super Sours, a new collection with an extra sharp taste. With its bright, fun packaging, the range was specifically created to appeal to children but the great flavours will undoubtedly prove to be popular with adults as well. Super Sours will be available in two handy pack sizes of […]
Starburst breaks flavour mould
Wrigley has launched Starburst Flavour Morphs, a product that changes flavour whilst you chew. The launch will be supported by a £3m multi-media campaign for the brand that includes TV advertising, social media engagement, mass sampling at UK festivals, as well as a strong in-store execution to drive trial. A first for the UK confectionery category, Flavour Morphs will […]
Wham rockets into outerspace
Wham, the original tongue-tingling chew bar from the 1980s, which was brought back with a bang earlier this year thanks to Tangerine Confectionery, is set to bring the tongue-tingling flavour to consumers in a way it never has before. Wham Rocket combines the iconic elements of the original Wham bar, such as the original raspberry […]
Bringing mischief back to confectionery
Kraft Foods is launching Maynards Sour Patch Kids, a range of fruity flavour candy characters, into the UK market. This latest addition to the Kraft Foods candy portfolio has five colour and flavour offerings of orange, lemon, raspberry, lime and blackcurrant. Each character’s taste offers a tongue twisting sour sensation, followed by a mouth-watering fruity […]
Mini bags big launch
British confectioner Swizzels Matlow has put its product range under the microscope by launching a range of products in mini bags. The new range of hanging bags sees Swizzels Matlow shrinking its products and making mini versions for the first time.