New liquorice sweets for Hancocks
Hancocks has launched a range of wholesale liquorice sweets at all confectionery cash and carries.
The liquorice sweets, from specialist Finnish manufacturer, Makulaku, are visually attractive whilst offering some great tastes. The range of seven new liquorice sweets includes: four striped sweets (apple, banana, mint and strawberry), cherry twists, flowers (apple, banana, chocolate and strawberry flavours) and giant chocolate filled liquorice discs. They are all available in a 2kg bag, suitable for sale in a pick and mix sweet display or packaged up into smaller amounts.
“We are pleased to offer UK retailers this great range of liquorice from Makulaku. Making only liquorice sweets, they really know how to be creative. This range of seven is extremely visually attractive and will draw customers in to try it,” says Jonathan Summerley, Hancocks purchasing director.
“Liquorice has shown strong sales growth in recent times as both young and old fans make it a regular purchase. Introducing fruit flavours has certainly enhanced themarket and we anticipate that our liquorice range will become a welcome addition for many retailers,” he adds.
