Vimto mini jelly beans hit shelves
UK-based Tangerine Confectionery has collaborated with drinks brand Vimto to produce a range of mini Vimto flavoured jelly beans.
The range features Original, Cherry and Strawberry flavours and contains real fruit juice. It is also diary free and suitable for vegetarians.
“The jelly beans market is growing at an incredible rate and coupled with the tried and tested success of our other Vimto confectionery, we know that there will be a huge appetite among Vimto fans young and old for our new product,” said Adrian Hipkiss, head of marketing at Tangerine Confectionery.
Vimto Mini Jelly Beans will be available in three pack formats: 38g and 200g bags as well as a 160g bag priced at £1 from convenience and wholesale channels, including Nisa, Spar, One Stop, Booker, Poundland, Home Bargains and P&H. The beans will also be listed in Tesco stores across the North West.
