Spooky sales

Although we are only in July, manufacturers are already launching new products for Halloween. In the past week alone, Jelly Bean Factory, Kraft Foods and Swizzels Matlow have announced their plans for the third biggest retail event of the year. Seasonal sales make up a large proportion of a manufacturer’s yearly income. To help boost […]

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Pocket some profit

Wrigley’s Airwaves is launching a multi-million pound campaign, which will re-position the gum brand as an all year round portable ‘pocket pick-me-up’. Unleashing the colossal potential of Airwaves by increasing rate of sale, extensive research also shows that the move will drive incremental profits for retailers. Designed to establish Airwaves as the ultimate in mental […]

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Dodgers chocolate variety

Burton’s Biscuit Company is set to accelerate the growth of its Dodgers brand in 2012, with the launch of Dodgers’ Choccie variant. The launch will be backed by a £3 million (€3.6m) brand support package, spearheaded by a new TV commercial that breaks in April. The advertising campaign will begin on 28th April during Britain’s […]

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Thorntons sales fall again

British chocolatier Thorntons has said sales over the Christmas period had been below its expectations and its profitability would be hit by heavy discounting, in a retail environment it called “extremely tough”.

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Thorntons records retail loss

Thorntons loss-making retail outlets have led to sharp declines in pre-tax profits despite strong trading. The company has recorded a £1.1 million loss in the 12 months to June from a £6.1 million profit the year before.

Lindt raises profits on consumer demand

Swiss chocolate company Lindt & Spruengli notes in its latest financial report that strong demand has allowed it to raise its own prices. It reports profits up by almost a third and maintained its sales growth outlook for the year.

Nestlé raises full-year outlook

Nestlé raised its full-year outlook after strong demand for its brands in emerging markets helped it post a 7.5% rise in underlying first-half sales, even growing in European and North American markets.

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